Social Media

Sunset Boat Costa Rica

#ROAR14 In Costa Rica

Note: Several parts of my Roar Retreat conference have been sponsored, or arranged by the conference's organizers. All words are mine.
I have wanted to visit Costa Rica forever. My best friend Danielle has been many times; her stories and photos just BLOW MY MIND. When friend, client and colleague Andrea Fellman moved there about a year ago, I knew at some point I would figure out a way to visit her. Luckily she and Nadia Carriere made it simple for me when they created Roar Retreat. I was thrilled to do the design and web work for the project, and of course, attend. The time has flown since we started working on all this nearly a year ago -  I leave for Costa Rica tomorrow.
Facebook Emotion Study

Facebook Is Unethical

I tried not to be dramatic about it, but I sort of left Facebook. Problem is you can never really leave Facebook. At least not when you manage over 10 accounts for clients and you have a blog and you go to log-in on random…
How To Manage Facebook Events

How To Manage Facebook Events

"Ugh! I never look at them!" - "They are overwhelming." -  "There are too many!" That's what people, including possibly you, say about Facebook events. Right? I know events are crazy. But in some ways, I am not sure how else we can communicate about…

The Name Change Is Coming

For a few years at least, I have been considering changing my blog name. Should I just use my real name like every grownup I know? But Aimee Giese has lots of i's and e's and no one knows how to pronounce it (Giese rhymes…

ROAR Retreat in Costa Rica #ROAR14

Ever since I went out on my own with Giese Media, I have had exceptional luck with clients. Even better, exceptional luck with clients coming back. After we launched the new Savvy Sassy Moms and Child Mode sites, their (separate) founders came back to me with a (collaborative) idea. ROAR Retreat will be a social media conference held this fall in Costa Rica, where Andrea of SSM has relocated with her family. The idea revolves around bringing bloggers together to share ideas, to get empowered and to build community.
How To Pick A Brand or Blog Name

How To Pick A Name For Your Brand, Blog or Company

It's a new year and I have several clients who are starting fresh. New ventures can definitely seem daunting. At my former company, each new project needed its own branding so we got pretty good at the process. Obviously each industry is different, so there…